For test prep tutors
Own the exam you specialise in
Test prep is the best-paid tutoring there is, because the student has a date, a target score, and something real riding on it. They are not shopping on price — they are shopping for whoever looks most likely to get them the score.
That decision is made by reading. Results, method, what the weeks before the exam look like. A directory listing gives them nothing to read.
The problem
What gets in the way for test prep tutors
Urgency beats price, but only if you look credible
A student eight weeks from the exam will pay a premium to the person who looks like a specialist. Looking like a specialist requires a page, not a profile.
Score outcomes are your whole pitch
You need somewhere to show what happened to past students. Platforms give you a star rating instead.
The calendar is unforgiving
Demand spikes hard around test dates and collapses in between. A self-paced prep course is what fills the gap.
What to do
How to set the site up
One page per exam, named exactly as students name it
Use the exam’s real name and the section names. That is what gets typed.
Show the plan, week by week
Publishing your actual eight-week structure is the single most persuasive page you can write.
Sell the recorded course to everyone you cannot fit in
You turn away students every season. A course means those enquiries are still worth something.
Questions tutors ask
Can I publish student score improvements?
Get written permission first, keep it anonymous, and describe only what you can actually evidence. Never imply a guaranteed outcome — and check the exam board’s rules on using its name and trademarks in your marketing.
Put your tutoring on a site that is yours
TutorPax hosts it, you keep every euro your students pay you.